Filter by
Macroeconomics
Macroeconomics by Olivier Blanchard provides a comprehensive and analytical introduction to the study of the economy at the national and global levels. The book examines the forces that determine economic growth, unemployment, inflation, interest rates, and overall economic performance, while emphasizing the interaction between economic theory and real-world events. The text covers core macr…
- Edition
- ed. 7
- ISBN/ISSN
- 978-1-292-16050-4
- Collation
- 530 p. : ill. ; 26 cm.
- Series Title
- Global Edition
- Call Number
- 339 BLA m
Macroeconomics
This book provides a comprehensive introduction to the study of the economy as a whole, focusing on the factors that influence national income, employment, inflation, economic growth, and government policy. The book explains how macroeconomic principles help individuals, businesses, and policymakers understand and respond to changes in economic conditions. The text covers fundamental topics …
- Edition
- ed. 6
- ISBN/ISSN
- 978-0-273-76633-9
- Collation
- 573 p. : ill. ; 26 cm.
- Series Title
- -
- Call Number
- 339
Advertising and promotion : An integrated marketing communications perspective
Advertising and Promotion: An Integrated Marketing Communications Perspective examines the role of advertising and promotional activities within the broader framework of integrated marketing communications (IMC). The book explains how organizations coordinate various communication tools to deliver consistent messages, build strong brands, influence consumer behavior, and achieve marketing objec…
- Edition
- ed. 11
- ISBN/ISSN
- 978-1-259-92169-8
- Collation
- xli, 764 p. : ill. ; 28 cm.
- Series Title
- -
- Call Number
- -
Human resource management
Human Resource Management by Gary Dessler provides a comprehensive overview of the principles, practices, and strategic role of human resource management in modern organizations. The book explains how organizations can effectively manage their workforce to achieve organizational goals while supporting employee development, motivation, and performance. The text covers major human resource fun…
- Edition
- ed. 12
- ISBN/ISSN
- 978-0-13-50-9519-5
- Collation
- iii, 783 p. : ill. ; 28 cm.
- Series Title
- -
- Call Number
- -
Events management : for tourism, cultural, business, and sporting events
Events Management: For Tourism, Cultural, Business, and Sporting Events provides a comprehensive overview of the principles and practices involved in planning, organizing, and managing a wide variety of events. The book examines the role of events in tourism, culture, business, and sports, highlighting their economic, social, and cultural significance in contemporary society. The text covers…
- Edition
- ed. 4
- ISBN/ISSN
- 978-144-2534-889
- Collation
- x, 534 p. : ill. ; 26 cm.
- Series Title
- -
- Call Number
- -
Media now : understanding media, culture, and technology
Media Now: Understanding Media, Culture, and Technology explores the dynamic relationship between media, culture, and technological innovation in contemporary society. The book examines how traditional and digital media shape communication, influence public opinion, and affect social, cultural, political, and economic life. The text provides an overview of major media industries, including p…
- Edition
- ed. 10
- ISBN/ISSN
- 978-1-305-95084-9
- Collation
- xxvi, 582 p. : ill. ; 28 cm.
- Series Title
- -
- Call Number
- 384.0973 STR u
Advertising and promotion : An integrated marketing communications perspective
This book provides a comprehensive overview of advertising, promotion, and integrated marketing communications (IMC) in contemporary business environments. The book explains how organizations use coordinated communication strategies to deliver consistent messages, build brand awareness, influence consumer behavior, and achieve marketing objectives. The text examines the major elements of int…
- Edition
- ed. global
- ISBN/ISSN
- 978-981-4575-11-9
- Collation
- xxxvi, 827 p. : ill. ; 28 cm.
- Series Title
- -
- Call Number
- -
Algoritma & pemograman: Dalam bahasa pascal dan c
Buku algoritma dan pemograman dalam bahasa pascal dan c merupakan menggabungkan dari dua buah buku sebelumnya, yaitu algortima dan pemograman dalam bahas pascal dan c (buku 1) dan algortima dan pemograman dalam bahasa pascal dan c (buku 2)
- Edition
- -
- ISBN/ISSN
- 978-979-1153-17-1
- Collation
- xvi, 592 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
- -
Terapi komunikasi efektif: Dengan metode praktis NLP
Penerapan komunikasi efektif melalui pendekatan Neuro-Linguistic Programming (NLP) untuk pengembangan diri dan peningkatan kualitas hubungan interpersonal. Buku ini menguraikan konsep dasar NLP, pola pikir, bahasa, dan perilaku yang memengaruhi cara seseorang berkomunikasi dan merespons lingkungan. Disertai dengan teknik-teknik praktis, buku ini membantu pembaca memahami cara membangun komunika…
- Edition
- -
- ISBN/ISSN
- 978-979-3714-62-2
- Collation
- xiv, 182 p. : ill. ; 20 cm.
- Series Title
- -
- Call Number
- -
Komunikasi multikultural
Membahas proses komunikasi yang terjadi dalam masyarakat dengan latar belakang budaya yang beragam. Buku ini menguraikan konsep, teori, dan dinamika komunikasi multikultural, termasuk perbedaan nilai, norma, bahasa, dan simbol budaya yang memengaruhi interaksi sosial. Selain itu, dibahas pula potensi konflik serta strategi membangun komunikasi yang saling memahami dan menghargai perbedaan. Deng…
- Edition
- -
- ISBN/ISSN
- 978-602-229-458-0
- Collation
- xiii, 496 p. : ill. ; 21 cm.
- Series Title
- -
- Call Number
- -
Computer Science, Information & General Works 
Philosophy & Psychology 
Religion 
Social Sciences 
Language 
Pure Science 
Applied Sciences 
Art & Recreation 
Literature 
History & Geography