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Business research methods
Business Research Methods (11th Edition) provides a thorough introduction to the concepts, techniques, and applications of business research in contemporary organizations. The book emphasizes the role of research as a systematic process for gathering, analyzing, and interpreting information to support effective managerial decision-making and solve complex business problems. The text covers a…
- Edition
- ed. 11
- ISBN/ISSN
- 978-007-128922-1
- Collation
- XXII, 761 p. : ill. ; 28 cm.
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Business research methods
Business Research Methods (10th Edition) provides a comprehensive introduction to the principles and practices of conducting research in business environments. The book emphasizes the importance of systematic research as a foundation for effective decision-making, problem-solving, and strategic planning in organizations. The text covers the entire research process, including problem definiti…
- Edition
- ed. 10
- ISBN/ISSN
- 978-007-126333-7
- Collation
- xxii, 746 p. : ill. ; 28 cm.
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Business research methods
Business Research Methods (12th Edition) provides a comprehensive guide to the concepts, techniques, and applications of research in business and management. The book emphasizes the role of research as a critical tool for solving business problems, reducing uncertainty, and supporting effective managerial decision-making in a complex and competitive environment. The text covers the complete …
- Edition
- ed. 12
- ISBN/ISSN
- 978-1-259-07095-2
- Collation
- xxvi, 692 p. : ill. ; 28 cm.
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Business research methods
This book provides a comprehensive introduction to the principles, processes, and techniques used in conducting research for business decision-making. The book emphasizes the importance of systematic and scientific inquiry in understanding business problems, identifying opportunities, and supporting effective managerial decisions. The text covers the entire research process, including proble…
- Edition
- ed. 8
- ISBN/ISSN
- 978-1-4390-8070-2
- Collation
- xxii, 674 p. : ill. ; 28 cm.
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Contemporary communication system
Contemporary Communication Systems examines the structure, functions, and development of modern communication systems in an increasingly interconnected and technology-driven world. The book explores how communication technologies facilitate the transmission, processing, and exchange of information across individuals, organizations, and societies. The text covers fundamental concepts of commu…
- Edition
- -
- ISBN/ISSN
- 978-007-108661-5
- Collation
- xvii, 942 p. ; 26 cm.
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Operations management
Operations Management provides a comprehensive examination of the processes, strategies, and decision-making activities involved in producing goods and delivering services efficiently and effectively. The book explains how organizations design, manage, and improve operational systems to achieve high levels of productivity, quality, customer satisfaction, and competitive advantage. The text c…
- Edition
- ed. 10
- ISBN/ISSN
- 978-0-273-75595-1
- Collation
- 7a, 837 p. : ill. ; 29 cm.
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Pengantar bisnis modern abad 21: Suatu pengantar untuk mengetahui dan memaham…
Buku ini menguraikan karakteristik bisnis modern yang bersifat multidimensi, meliputi aspek manajemen, pemasaran, keuangan, sumber daya manusia, serta peran inovasi dan informasi dalam pengambilan keputusan bisnis. Selain itu, dibahas pula tantangan dan peluang bisnis di era globalisasi, persaingan yang semakin ketat, serta pentingnya etika dan keberlanjutan dalam kegiatan usaha. Buku ini disus…
- Edition
- -
- ISBN/ISSN
- 978-602-318-147-6
- Collation
- x, 316 p. : ill. ; 26 cm.
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Kewirausahaan dan manajemen usaha kecil : essentials of entreprenuership and …
Buku ini menguraikan karakteristik wirausaha, proses penciptaan peluang usaha, perencanaan bisnis, serta strategi memulai dan mengembangkan usaha kecil secara berkelanjutan. Selain itu, dibahas pula aspek manajerial penting seperti pemasaran, keuangan, operasional, dan sumber daya manusia yang mendukung keberhasilan usaha. Buku ini dirancang sebagai panduan komprehensif bagi mahasiswa dan prakt…
- Edition
- ed.5
- ISBN/ISSN
- 978-979-691-487-6
- Collation
- xvii, 480 p. : ill. ; 26 cm.
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Semiotika komunikasi: Aplikasi praktis bagi penelitian dan skripsi komunikasi
Buku ini jadi semacam 'peta jalan' buat mahasiswa komunikasi yang mau pakai semiotika buat ngebongkar makna di balik tanda-tanda dalam iklan, film, berita, atau budaya pop—dari dasar apa itu tanda, model analisis Peirce atau Barthes, sampe langkah praktis nulis skripsi biar nggak bingung dan argumennya mantap
- Edition
- -
- ISBN/ISSN
- 978-602-856-46-1
- Collation
- xii, 191 p. : ill. ; 24 cm.
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Audit komunikasi: Pendekatan dan metode asesmen sistem informasi komunikasi d…
Buku ini ngajarin cara 'cek kesehatan' sistem komunikasi di perusahaan atau organisasi—dari kenapa harus diaudit, langkah-langkahnya pakai model apa, ngumpulin data gimana, sampe bikin laporan dan etikanya—biar alur info lancar, nggak ada miskom, dan organisasi bisa kerja lebih efektif di era informasi sekarang
- Edition
- ed. 1
- ISBN/ISSN
- 978-602-1186-69-5
- Collation
- xx, 236 p. : ill. ; 23 cm.
- Series Title
- -
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