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Metodologi penelitian bisnis: Dengan aplikasi spss
Buku Metodologi Penelitian Bisnis dengan Aplikasi SPSS disusun sebagai panduan praktis bagi mahasiswa dan peneliti pemula dalam memahami dan menerapkan metode penelitian di bidang bisnis dan manajemen. Buku ini membahas tahapan penelitian secara sistematis, mulai dari perumusan masalah, penyusunan kerangka teori, penentuan variabel dan hipotesis, teknik pengumpulan data, hingga metode analisis …
- Edition
- ed. 1
- ISBN/ISSN
- 978-979-1092-09-8
- Collation
- xii, 216 p. : ill. ; 24 cm.
- Series Title
- -
- Call Number
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Business research methods
This book provides a comprehensive introduction to the principles, processes, and techniques used in conducting research for business decision-making. The book emphasizes the importance of systematic and scientific inquiry in understanding business problems, identifying opportunities, and supporting effective managerial decisions. The text covers the entire research process, including proble…
- Edition
- ed. 8
- ISBN/ISSN
- 978-1-4390-8070-2
- Collation
- xxii, 674 p. : ill. ; 28 cm.
- Series Title
- -
- Call Number
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