APA Style

Severin, W, J., Tankard, J, W. (2010). Communication Theory : origins, methods, and uses in the mass media (ed. 5). Boston: Pearson.

MLA Style

Severin, Werner, J.., Tankard, James, W.,JR.. "Communication Theory : origins, methods, and uses in the mass media". ed. 5 Boston: Pearson, 2010. Text.