Text

Events management : for tourism, cultural, business, and sporting events

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Events Management: For Tourism, Cultural, Business, and Sporting Events provides a comprehensive overview of the principles and practices involved in planning, organizing, and managing a wide variety of events. The book examines the role of events in tourism, culture, business, and sports, highlighting their economic, social, and cultural significance in contemporary society.

The text covers key aspects of event management, including event planning, feasibility studies, budgeting, marketing and promotion, sponsorship, risk management, logistics, stakeholder coordination, and event evaluation. It also discusses the processes involved in designing memorable event experiences while ensuring operational efficiency and customer satisfaction.

In addition, the book explores the impact of events on destination development, community engagement, cultural preservation, and economic growth. Special attention is given to the management of tourism events, festivals, exhibitions, conferences, business meetings, and sporting competitions, as well as the challenges associated with sustainability, safety, and technological innovation.Events Management: For Tourism, Cultural, Business, and Sporting Events provides a comprehensive overview of the principles and practices involved in planning, organizing, and managing a wide variety of events. The book examines the role of events in tourism, culture, business, and sports, highlighting their economic, social, and cultural significance in contemporary society.

The text covers key aspects of event management, including event planning, feasibility studies, budgeting, marketing and promotion, sponsorship, risk management, logistics, stakeholder coordination, and event evaluation. It also discusses the processes involved in designing memorable event experiences while ensuring operational efficiency and customer satisfaction.

In addition, the book explores the impact of events on destination development, community engagement, cultural preservation, and economic growth. Special attention is given to the management of tourism events, festivals, exhibitions, conferences, business meetings, and sporting competitions, as well as the challenges associated with sustainability, safety, and technological innovation.

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Availability

Detail Information

Series Title

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Call Number

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Publisher

Australia : Pearson., 2010

Collation

x, 534 p. : ill. ; 26 cm.

Language

English

ISBN/ISSN

978-144-2534-889

Classification

NONE

Content Type

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Media Type

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Carrier Type

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Edition

ed. 4

Subject(s)

Event Management
Tourism Management
Event Planning
Hospitality Management

Specific Detail Info

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Statement of Responsibility

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