APA Style

Shimp, T, A. et al (2003). Periklanan promosi: aspek tambahan komunikasi pemasaran terpadu Jilid 1 = Advertising and promotion and supplemental aspect of integrated marketing communications (ed. 5). Jakarta: Erlangga.

MLA Style

Shimp, Terence, A.. et al. "Periklanan promosi: aspek tambahan komunikasi pemasaran terpadu Jilid 1 = Advertising and promotion and supplemental aspect of integrated marketing communications". ed. 5 Jakarta: Erlangga, 2003. Text.