APA Style

Shimp, T, A., Yahya, D, K. (2003). Periklanan promosi: aspek tambahan komunikasi pemasaran terpadu jilid 2 = advertising & promotion supplemental aspect of integrated marketing communications (ed. 5). Jakarta: Erlangga.

MLA Style

Shimp, Terence, A.., Yahya, Dwi, Kartini. "Periklanan promosi: aspek tambahan komunikasi pemasaran terpadu jilid 2 = advertising & promotion supplemental aspect of integrated marketing communications". ed. 5 Jakarta: Erlangga, 2003. Text.