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The lean startup: how todays entrepreneurs use continuous innovation to creat…

he Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity me…

Digital marketing fundamentals: from strategy to ROI

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Digital business and e-commerce management

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Business communication: developing leaders for a networked world

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Public relations and the digital: professional discourse and change

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Future skills: the 20 skills and competencies everyone needs to succeed in a …

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The strategic communication imperative: for mid- and long-term issues management

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Strategic public relations leadership

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Manajemen rantai pasok (supply chain management)

Edition

-

ISBN/ISSN

978-623-522-380-3

Collation

xiii, 226 p. : ill ; 24 cm.

Series Title

Seri Kuliah Ringkas

Call Number

658.7 INA m