Strategic marketing communication: Konsep strategis dan terapan Penulis Rd. Soemanagara Terbit ALFABETA • 2012 Call: 658.802 SOE s ISBN: 978-979-8433-79-3 Detail
Komunikasi pemasaran terpadu: Dalam periklanan dan promosi Penulis Shimp, Terence A. - Harya Bhimasena - Fitri Santi - Annisa Puspita Dewi Terbit Salemba Empat • 2014 Call: 659.1 SHI k ISBN: 978-979-061-477-2 Detail
Integrated marketing communications Penulis Brannan, Tom - Slamet Terbit PPM • 2005 Call: 658.8 BRA i ISBN: 979-442-157-x Detail
Entrepreneurship communication Penulis Sumarni Bayu Anita Terbit Kencana Prenada Media Group • 2023 Call: 658.45 SUM e ISBN: 978-623-384-498-7 Detail
Komunikasi pariwisata: pemasaran dan brand destinasi Penulis Burhan Bungin Terbit Kencana Prenada Media Group • 2015 Call: 338.4791 BUR k ISBN: 978-602-1186-88-6 Detail
Marketing communication: taktik & strategi Penulis John E. Kennedy - R. Dermawan Soemanagara Terbit BIP • 2009 Call: 658.802 KEN m ISBN: 979-798-310-2 Detail
Periklanan promosi: aspek tambahan komunikasi pemasaran terpadu Jilid 1 = Advertising and promotion and supplemental aspect of integrated marketing communications Penulis Shimp, Terence A. - Reyvani Sjahrial - Dyah Anikasari Terbit Erlangga • 2003 Call: 659.1 SHI p ISBN: 979-688-517-4 Detail
Advertising Penulis Mitchelll, Nancy - Moriarty, Sandra - Wells, William - Tri Wibowo Terbit Prenada Media Group • 2009 Call: 659.1 MOR a ISBN: 978-602-8730-52-5 Detail
Word of mouth communication penjualan produk Penulis Rusman Latief Terbit Media Sahabat Cendekia • 2018 Call: 658.8 RUS w ISBN: 978-602-53362-3-2 Detail
Advertising and promotion: an integrated marketing communications perspective Penulis Belch, George E. - Belch, Michael A. Terbit Mc Graw Hill • 2018 Call: 659.1 BEL a ISBN: 978-1-259-92169-8 Detail
The little blue book of adversiting : 52 ide kecil yang luar biasa Penulis Lance, Steve - Woll, Jeff - Veronica Sri Utami - Ferdinandus U. Ardi Terbit PT Bhuana Ilmu Populer • 2011 Call: 659.1 LAN lt ISBN: 979-798-074-660-2 Detail
Advertising and promotion : an integrated marketing communications perspective Penulis Belch, George E. - Belch, Michael A. Terbit Mc Graw Hill • 2015 Call: 659.1 BEL a ISBN: 978-981-4575-11-9 Detail
